Why Your Own VoIP Calling App is Good Prepaid VoIP Strategy?

As mobile VoIP is gaining momentum globally, it is a safer bet to leverage your own VoIP calling app for delivering mobile VoIP services to your customer base. Firstly, brand plays big on everyone’s mind. Most people wouldn’t settle for anything less than a branded service. This perception holds good even for VoIP business. As data flows over the internet people are concerned about their privacy and security while using mobile VoIP services. Unless it’s an established brand they are not endorsing any mobile VoIP service. So, having an own VoIP calling app can help you address most of these customer concerns.

Firstly, own VoIP calling app brings in definite identity for your business. People will easily get connected with your brand provided you are offering quality VoIP services. They will be open to adopt any new services being offered by you without any hesitation. Furthermore, you can easily expand your mobile VoIP business to newer markets in quick time and make big profits. But, do you really have the capabilities to build your own VoIP calling app? If yes, then it’s good for your business. If no, you don’t have to worry as many well know solution vendors are offering white label branding on their flagship mobile VoIP applications. So, you can leverage these dialers on your own brand name and logo without having to start from the scratch.

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Unified Communication & Cloud Technology is Driving BYOD Concept

Unified Communications has become an essential communication tool for businesses of all sizes. With the advent of smartphone technology and VoIP, UC has become much more powerful and efficient for business communications. With most people carrying smartphones and tablets all the time, solution vendors have come up with mobile UC clients that sit on mobile devices comfortably and allow users to access a range of UC features such as Group Chat, Presence, IP Telephony, Fax, Conference, Video Chat, File Transfer, etc. But, in order to access these UC features, the mobile UC client needs to be configured with UC communication network. The good thing is that mobile UC client users can also access PBX features when linked to the IP PBX communication network. Thus, the possibility of extensive communications is made possible with UC enabled mobile clients.

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Enhancing Quality of Your Mobile VoIP Business

Mobile VoIP business has become a safe bet for service providers who are willing to make quick money at low investments. But, ensuring quality services is very important in mobile VoIP business otherwise service providers will not survive in the industry for a long time. In order to enhance and ensure quality mobile VoIP services, it’s effective to analyze the root cause of quality issues and fix them at the earliest opportunity. The following are some of the common issues which can be mitigated to ensure quality mobile VoIP services.

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Reliable and Robust Softswitch Builds Profitable VoIP Business

For any VoIP business to be successful, the role of softswitch is very important as it facilitates all important functions such as routing, billing, monitoring and reporting. However, it should be noted that any softswitch that merely allows these functions need not necessarily result in successful VoIP business as there are other important parameters that needs to be checked.

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Latest VoIP Technology; Strong Sales & Marketing for Successful VoIP Business

VoIP technology has developed the communications field by leaps and bounds. No longer does anyone have to shell out extra money for making long distance and international calls as VoIP communication has slashed the calling rates to 1/10 of the normal telephone call. Thus, it continued to create revolution in the IP communication industry. Many VoIP service providers have been successful in attracting a large user base who are continuously deriving benefits out of VoIP services. All credits to Sales & Marketing department for chalking out a strategy for quick adoption of VoIP services.

Any VoIP business need the support of Sales & Marketing department for it is they who project products, solutions and services in the best interests of customers and stake holders alike. If marketing team takes care of branding, messaging and lead generation, sales team would be engaged into customer conversion, customer interaction and customer satisfaction. Together, they generate business for VoIP service providers. Thus, efforts should be made to strengthen Sales & Marketing departments by service providers.

VoIP service providers can see great opportunity in participating international technology events and expos by carefully analyzing the target customers’ needs and providing the necessary solutions. This is where sales & marketing should work hand-in-hand to build a strategy and attract the customers. They can literally toy with pricing and offers to exactly suit the target customers’ needs. Other marketing channels such as social media, content marketing, PPC, forums & discussions, etc., can also turnout to be a potential lead generator.  

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What to look in an ideal Callshop Solution?

Before you take up VoIP based Call Shop business, there are few things to understand which may help you become successful in quick time. The idea of setting up VoIP based call shop is to facilitate cheap international and long distance calling for customers who don’t have the privilege to enjoy VoIP calling. Mostly, call shops can be spotted in rural areas of many countries where there is limited home phone connection and low mobile phone penetration. As VoIP provides access to cheap calling, people would definitely want to use it to get connected to their loved ones. Thus, call shops began to have high demand.

For running a call shop business, you need to have a callshop solution as it drives the entire business operations. The following are the essentials to be looked in an ideal call shop solution.

User-friendly UI – The call shop solution should have a user-friendly UI from where you can easily administer business functions such as routing, billing, reporting and monitoring. The GUI must be username and password protected to avoid any unauthorized access.

LCR Routing – LCR routing has become the most sought routing type mainly because of the profit margins it can amass for call shop owners. Call shop solution that supports LCR routing selects the least cost route from the available list of routes to terminate the VoIP calls. Thus, you get to make high profit margins.

Rates Plan Management – The call shop solution should offer you the flexibility to change the rate plans as per the changing policies to keep your profits intact.

Invoice & Billing – The call shop solution should support automatic invoice and billing so that bills can be generated instantly once the customer hangs up the call.

Unlimited Booth Creation – The call shop solution should facilitate unlimited booth creation in order to cater to a large audience.

Live Call Monitoring – An ideal call shop solution should support live call monitoring in order to know the number of live calls at any moment of time in each booth.

Multi-Level User Access – With multi-level user access, you can expand the business chain by allowing resellers to access call shop management tool.

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PC Softphones are Extinct! No, Not Really

The rise of mobile VoIP has undoubtedly created numerous opportunities for VoIP service providers. However, there is a false notion that the popularity of PC softphones is on decline. As per the report “VoIP Services Market – Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2014 – 2020” from Transparency Market Research the global VoIP services market is expected to expand at 9.7% CAGR till 2020. And still PC softphones are seen as the key contributing factor to this figure among others.

Today, along with smartphones many people carry laptops with them. So, they have the choice to connect to their loved ones either through a mobile device or a laptop making use of SIP clients. It is very common that people stick to their desktops and laptops for making VoIP calls as they can simultaneously perform other important tasks on the machine with utmost ease. Also, for a video call the big screen desktop or laptop is preferred to small screen mobile devices.  Customers can enjoy a high call quality by merely connecting their headphones to the machine. Above all, it is the familiarity of PCs and laptops that make most people go for PC dialer instead of mobile VoIP clients.
On the other hand, the corporate world continues to see PC softphone as the best option to get connected among employees and customers as well. So, it not safe to assume PC softphones are extinct.

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